Book Description
This story tells the journey of how a UK start-up founder created a new business in a relatively new industry, growing the brand, team and services delivered. It is an unusually honest and compelling account of what it truly takes to be successful through to being acquired.
It covers his childhood, working for other people, and how sporting discipline together with entrepreneurial resilience combines to create a story that is both personal and engaging. There are lessons in leadership, resilience and the importance of creating a performance culture.
It is an honest account highlighting the essential ingredients for growing a successful business such as discipline, consistency and courage. It does not just talk about building a business, it talks about surviving it and completing the journey successfully, discussing the complexities, both tactical and emotional, of the business exit process.
An insightful look behind the scenes at how a company CEO thinks, works and drives the business forward. Whether you are interested in business, leadership, culture or self-development then this book is ideal for you.





